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Tourism is an important economic sector that creates numerous jobs, opens business opportunities, and enriches life in the city as a whole. At the same time, it is also a source of dedicated funds that support a wide range of events, projects, and tourism infrastructure — all of which benefit residents as well. Tourism enriches Ljubljana and the wider Central Slovenia region, making it greener, more vibrant, more connected, and more innovative … ultimately more welcoming for both residents and visitors.

Our efforts are also reflected in the many best practices of Ljubljana Tourism.

  • Vendors and visitors at the market.

    Ljubljana is a successful tourist destination thanks to all of us – its residents. We shape the city’s everyday image and, through the way we treat our surroundings, we co-create a Ljubljana that is both a pleasant place to live in and to visit.

  • concerts at metelkova city nea culpa

    At Ljubljana Tourism, we have recognised the remarkable potential of the creative sector and integrated it into the development of the city’s tourism offer.

  • Ana Desetnica photo Luka Drakskobler

    Ljubljana is a city with a vibrant and relaxed atmosphere. A major contribution to this is made by the numerous free open-air events that take place throughout the year and are a special feature of life in our city.

  • November Gourmet 1 photo Videomedia

    A number of different events connected by the common thread of good food and wine take place every year as part of the November Gourmet Ljubljana food and wine festival.

  • European Food Summit photo Matic Kremzar 1

    Every winter the European Food Summit brings top names from the culinary world to Ljubljana. The event is accompanied by a programme of prestigious culinary events in Ljubljana and the surrounding region.

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